Amazon is testing a new way to show ratings on product search pages

Amazon’s new test of displaying product ratings as a percentage rather than quantity could significantly impact your product’s perceived value. This change could shift the focus from the sheer volume of reviews to the quality of those reviews. As your strategic partner, we can help you navigate this change, ensuring your product reviews truly reflect the value of your offerings and resonate with potential buyers. This could involve refining your customer engagement strategy or even rethinking your approach to soliciting product reviews.

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