Amazon opens Amazon Fresh grocery delivery to non-Prime members

Amazon’s expansion of its grocery delivery service, Amazon Fresh, to non-Prime members in select cities opens up a new customer base for vendors selling grocery items. This move signifies Amazon’s aggressive push into the $800 billion grocery industry, providing an opportunity for sellers to tap into this growing market. As your strategic partner, we can help you optimize your product listings and advertising strategies to capitalize on this expansion, ensuring your products are front and center when these new customers start their grocery shopping on Amazon.

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