Sponsored Display improves bid recommendations by supporting campaigns with video creatives

Sponsored Display now supports video creatives, offering customized bid recommendations to help advertisers optimize their campaigns. This is a game-changer for Amazon Sellers and Vendors, as it allows for a more dynamic and engaging way to reach audiences. With this new feature, you can now customize your creatives and receive bid recommendations for not just static images, but also video content. This means you can create more compelling ads that resonate with your target audience, potentially leading to higher engagement and conversion rates. And don’t worry if you’re unsure about how to leverage this new feature - we’re here to guide you through the process, ensuring you make the most of your Amazon Ads.

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