Amazon DSP customers can use Extreme Reach creative tags to buy video inventory

Harness the power of Extreme Reach creative tags to elevate your video inventory purchases through Amazon DSP, expanding your brand’s visibility and reach. This new feature not only enhances the customer experience but also bolsters the interoperability between Amazon DSP and ad servers. With this, you can effectively manage your creatives and extend your serving scope to video, opening up a new avenue for potential customers to discover and engage with your products. Whether you’re a managed service or self-service, this feature is accessible to you. Let’s leverage this opportunity to maximize your brand’s potential and drive your Amazon sales to new heights!

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