‘The Everything War’: Inside Amazon with author and Wall Street Journal reporter Dana Mattioli

Dana Mattioli’s new book, “The Everything War: Amazon’s Ruthless Quest to Own the World and Remake Corporate Power,” provides an in-depth look into Amazon’s expansion strategies and corporate culture. Understanding the inner workings of Amazon can give you an edge as a seller or vendor, helping you align your strategies with Amazon’s broader goals. It’s like getting a peek into the playbook of the coach of the opposing team. By understanding Amazon’s game plan, you can better position your products, anticipate changes, and adapt your selling strategies accordingly. This knowledge can be a powerful tool in your arsenal, and we’re here to help you leverage it to maximize your success on the platform.

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