Amazon Manufacturers Representative - Anderson & Associates

Growing Brands, Manufacturers, and CPGs

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We are Turn-Key Manufacturers Representatives Focused on eCommerce Channels. Specifically we help brands SCALE their operations on AND/OR Develop/Grow unique Shopify Stores.

Things We Know as Facts:

  • There are NO secrets in eCommerce.
  • Winning on Amazon is 95% science:
    • SCIENCE: Good Products that add Value to the world
    • SCIENCE: InStock Availability!
    • SCIENCE: Competitive Pricing!
    • SCIENCE: Marketing that ENHANCES and EDUCATES where needed
    • ART: Branding that effectively and consistently tells the brand story
  • New Brands are being created on Amazon everyday with no real barrier to enter the market.

There are NO secrets in eCommerce. It is 95% science landscape is HUGE, vast and diverse, and if anyone had the secret to success it Just like We are your eCommerce strategic partners, your virtual merchandisers.

Most "experts" require you to do HOMEWORK.

We provide a template for profitable channel success.

Get your products into your customers hands.

This allows your factory to lean on our services for cost savings and escalate your potential as an eCommerce Brand. You will have a knowlegable sales team that has been selling on Amazon since they have opened their doors. Will translate into immediate action when you follow the strategies we provide.

Both our Retail and Distribution Buyers, Merchandise Managers and VP’s recommend us FIRST over the competition.

We lead the industry in superior service and sales, both leading to exceptional growth.

About Anderson & Associates

Our business was founded in 2004 with one product line. Anderson & Associates has experienced years of growth and has continued to invest in office and staffing as needed to move ahead into the future.

We have dozens of potential partner warehouses located across the country to enable smooth fulfillment processes as needed. Our relationships range from small regional store front owners to many of the nation’s largest retailers via the distribution network we service. We provide market exposure in over 1,000 locations.

We represent some of the most prestigious brand names in the market and facilitate smooth conversions to place your product into Wholesale – Hardware retail locations. We break down the barriers and place your products at these retail locations to grow sales and ensure an even more successful and profitable business.

Profiling Our Strategic Advantage

Anderson & Associates has the benefit of a strategic understanding of the retail environment with 20 years in retail management and merchandising experience, 7 years national sales experience with a large scale electrical manufacturer (Leviton), and 15 years as Manufacturing Representatives. Our experiences and relationships developed over these years gain you instant access into our wholesale and retail market territory.

Let our expertise speed your way to accelerated growth with a very cost effective solution. Our management, sales and support staff is among the finest in the industry.

The High-Level Vision Built on Daily Activity

To look ahead and help change the market every day, month and year as new technologies unfold before our eyes.

Give exceptional service every day to our wholesale, distribution and retail customers, clients, employees, and communities.

Mirroring many Amazon Leadership Principles as our own, we follow:

Customer Obsession

Leaders start with the customer and work backwards. They work vigorously to earn and keep customer trust. Although leaders pay attention to competitors, they obsess over customers.


Leaders are owners. They think long term and don’t sacrifice long-term value for short-term results. They act on behalf of the entire company, beyond just their own team. They never say “that’s not my job".

Invent and Simplify

Leaders expect and require innovation and invention from their teams and always find ways to simplify. They are externally aware, look for new ideas from everywhere, and are not limited by “not invented here". As we do new things, we accept that we may be misunderstood for long periods of time.

Are Right, A Lot

Leaders are right a lot. They have strong judgment and good instincts. They seek diverse perspectives and work to disconfirm their beliefs.

Learn and Be Curious

Leaders are never done learning and always seek to improve themselves. They are curious about new possibilities and act to explore them.

Hire and Develop the Best

Leaders raise the performance bar with every hire and promotion. They recognize exceptional talent, and willingly move them throughout the organization. Leaders develop leaders and take seriously their role in coaching others. We work on behalf of our people to invent mechanisms for development like Career Choice.

Insist on the Highest Standards

Leaders have relentlessly high standards - many people may think these standards are unreasonably high. Leaders are continually raising the bar and driving their teams to deliver high quality products, services and processes. Leaders ensure that defects do not get sent down the line and that problems are fixed so they stay fixed.

Think Big

Thinking small is a self-fulfilling prophecy. Leaders create and communicate a bold direction that inspires results. They think differently and look around corners for ways to serve customers.

Bias for Action

Speed matters in business. Many decisions and actions are reversible and do not need extensive study. We value calculated risk taking.


Accomplish more with less. Constraints breed resourcefulness, self-sufficiency and invention. There are no extra points for growing headcount, budget size or fixed expense.

Earn Trust

Leaders listen attentively, speak candidly, and treat others respectfully. They are vocally self-critical, even when doing so is awkward or embarrassing. Leaders do not believe their or their team’s body odor smells of perfume. They benchmark themselves and their teams against the best.

Dive Deep

Leaders operate at all levels, stay connected to the details, audit frequently, and are skeptical when metrics and anecdote differ. No task is beneath them.

Have Backbone; Disagree and Commit

Leaders are obligated to respectfully challenge decisions when they disagree, even when doing so is uncomfortable or exhausting. Leaders have conviction and are tenacious. They do not compromise for the sake of social cohesion. Once a decision is determined, they commit wholly.

Deliver Results

Leaders focus on the key inputs for their business and deliver them with the right quality and in a timely fashion. Despite setbacks, they rise to the occasion and never settle.

Service and Attention to Detail Win

Service, service, service. Attention to detail wins every time. We have long standing relationships at key accounts giving us access to decision makers you need to see. We love retail and helping move product from your warehouse to the retail customer. It is as simple as that. Anderson & Associates is more than a sales team. We understand what the buyer wants before they ask the questions. We have been in their shoes and sat behind their desks. We plan with them to develop custom programs to meet their wholesale or retail needs. From program needs, product feature suggestions, marketing copy or image photography we help take product to the market. Customer service monitors and processes orders on a daily basis. We assist in every way possible to grow sales and improve the factory position and strength.

Our Success is Proof

We communicate with our suppliers and retail customer EVERY day. We help and assist in every way possible. We do not know or understand the meaning of the phrase “I don’t know how”! We figure it out then show and teach. We are a full support team of professionals with significant merchandising, buying and management experience. This is the glue in our DNA that has earned us long lasting relationships with each and every customer we have.

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