Update on the Featured Offer percentage metric

Amazon has rectified a calculation error that previously led to inaccurate values for the Featured Offer percentage metric in Business reports, which could result in an increase in this metric for some ASINs. This is a crucial update for sellers as the Featured Offer percentage metric is a key indicator of your product’s visibility and competitiveness on Amazon, and any changes in its calculation can significantly impact your strategic decisions around pricing, inventory management, and marketing.


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