‘Largest sales day in Amazon’s history’: Customers bought 375M items during Prime Day

Amazon’s annual Prime Day event, which took place on July 11 and 12, marked the company’s single largest sales day in history. This is a golden opportunity for sellers and vendors to leverage the increased traffic and heightened buyer interest, making it an ideal time to optimize listings, run promotions, and strategically manage inventory to maximize sales and profits. It’s like Black Friday in July, a bonanza of potential customer engagement and revenue growth.


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