Expand reach to engaged viewers on Amazon Freevee

Amazon Freevee’s new preferred deal feature allows self-service advertisers to access standalone inventory, simplifying campaign management and negotiations with off-the-shelf deals. This is a game-changer for Amazon sellers and vendors, as it provides a more accessible and streamlined way to reach engaged viewers, potentially boosting product visibility and sales. With this new feature, you can now manage spend and run cross-channel tactics across various platforms, including Amazon Freevee, Twitch, Fire TV Channels, and third-party inventory from Amazon Publisher Direct. This unified approach not only simplifies your campaign management but also provides comprehensive reporting and measurement, enabling you to make data-driven decisions for your business. So, whether you’re a seasoned seller or a newbie in the Amazon ecosystem, this update can help you level up your advertising game.


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